Best Lessons from the 2025 Organizers Collective: Business Tips for Professional Home Organizers

This year’s Organizers Collective was packed with game-changing insights, inspiring leadership lessons, and real-world strategies that I can’t wait to bring back to my team. Whether you were there in person or cheering us on from home, I wanted to share some of the highlights that stood out most to me — in hopes that they’ll serve and inspire you too. In this blog post, I'll be sharing the best business growth tips I learned for business growth from this powerful event.

Business Growth Tips

Business Tips for Professional Organizers

💰 Business & Financial Strategy: Run It Like a Business

Brandon from Hello Happy Home shared hard truths and smart advice about money:

• Revenue doesn’t fix broken systems. Watch your cost of goods sold and expenses.

• Upcharge intentionally: 25% on vendors, 15% on product. You’ve done the hard work finding trusted partners — don’t give that away.

• Merit-based pay is OK. It’s fair to pay more to lead organizers on big jobs.

• Hire thoughtfully: Vet widely, narrow down, then shadow multiple people. Chemistry with the team matters more than a great resume.

They also use Sortly to manage inventory — and streamline product naming conventions for clarity and ease.

🧘‍♀️ Boundaries, Workflow, and Wellness (Kate Waldo Jones)

Kate’s message hit me hard: Life is too short for your business to be hard. She shared how to design your business and your day around what brings peace:

• Ideal work time: 50% sales, 25% content, 25% operations

• Daily rhythm: exercise, work, content creation, then be present with your people

• Use tools like red light therapy, salt baths, and affirmation walks to stay grounded

She reminded us that the biggest business challenges often come down to margin. If you don’t have time to create, sell, or rest, your business needs a reset.

📦 Moving Services That Truly Move People

The Moving Panel was full of gold nuggets:

• Get personal: Always include a story or images in your final invoice. This is an emotional experience for clients — meet them there.

• Consult in person, always upsell. Show value. Use pictures. Ask detailed questions.

• Pre-move decluttering is essential. Make it mandatory and explain why it benefits the client.

• Ask smarter questions: How fast do they make decisions? How cluttered is their home on a scale of 1–10?

• Build your concierge estimate with care — movers, cleaners, junk removal, art install, organizing hours, products, and more.

• Create strategic partnerships with moving companies and crate vendors. Don’t forget to let movers train your team!

Pro tip: Zillow is your friend. Look for $2M+ listings in your area, identify the listing agent, and reach out.

🧠 Leadership & Team Culture (Keli Jakel, Organized by Keli & Co.)

Keli reminded us that the greatest gift of owning a business is the opportunity to grow as a leader.

Key distinctions:

• Leadership = the why.

• Management = the how.

We must know who we are and who we want to be — and then lead our team with vision and heart.

Her tools included:

• Paper plate awards to recognize team members

• Client type scale (1–5) to align services and marketing

• Team culture commitment: No drama, adult communication, bonding, and celebration

• 1:3:1 problem solving: 1 problem → 3 solutions → 1 best answer to share

And my favorite takeaway: If you don’t have imposter syndrome, you’re not playing a big enough game.

👥 Hiring, Training & Team Systems (Danielle with Simply in Style & Susie with Systems by Susie)

This section was packed with practical advice:

• Double hire when possible, and never hire out of desperation

• Trial days matter: See how new hires interact with the team and the client

• Create a clear onboarding experience with swag (like an embroidered fanny pack!) and a meaningful intro to your company’s vision

• Employee manuals should cover:

  • Clocking in/out

  • Workflow

  • Communication

  • Cell phone & food/drink policy

  • Client and peer interactions

Training = hard skills.

Culture = soft skills.

Both matter.

They also recommended keeping quick-reference checklists on iPads for organizers in the field. From label guides to color-coding cheat sheets, small systems save everyone time.

Final Thoughts on Business Tips for Professional Organizers

I was able to speak on a topic that I am very passionate about which is how to build strategic partnerships that can help you scale in a predictable and consistent way. The good news is that everything I shared is available in our new Profitable Partnerships Blueprint. Let me know if you have any questions!

I left this event feeling inspired, refocused, and so grateful to be part of a community of organizers who lead with purpose and creativity. To my fellow organizers who couldn’t make it this year… let these notes be a reminder that you are not alone, and that there's always room to grow, elevate, and simplify.

Here’s to doing work that matters, building businesses that last, and leading with heart.

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Jen Martin

From a young age, Jen Martin, always loved organizing. As she grew older and had a family of her own, her love and value of an organized home just continued to grow. With four kids of her own, she knows how important organizational systems are to the foundation and well-being of a family's day-to-day life.​ Jen started Reset Your Nest in 2020 to bring her organizational skills to the rest of Utah. Her team of trained organizers has carefully and lovingly transformed the homes of over 500 homes. Jen has been featured on numerous television shows, podcasts, blogs, and books including Organized Living by Shira Gill, KSL Studio 5, AG Clever, and more.